Athleta, a Gap brand, has launched The Athleta Look, a styling formula, and an eight piece performance-based capsule collection. Created for women, the brand’s teams tapped customer insights to deliver outfitting that features the same performance properties as Athleta’s technical pieces and transitions without compromising function or style.Inclusive by design, the curated styling formula is available in sizes XXS to 3X, as well as petite and tall, Athleta said in a press release.With the debut

Recently, Uniqlo opened a particular area for repairing and remaking used clothing in its London Regent Street store.Figure: Uniqlo opened a particular area for repairing and remaking used clothing in its London Regent Street store.This initiative, named Re:Uniqlo Studio, aims to keep Uniqlo items in circulation for a longer lifespan, with alterations and tailoring services available alongside further customization options, such as resizing, mending and hemming.Also, traditional crafts technique

Governor Kathy Hochul has announced $10 million in state funding for the Fashion Innovation Center, which will promote a collaborative approach to utilising New York state-produced smart and sustainable textiles. Empire State Development will spearhead the creation of a consortium-led FIC, which will utilise expertise from New York state universities, farms, fashion industry leaders, and non-profit organisations.The FIC will focus on addressing fashion industry needs, utilising New York state-pr

US' Gap has continued its longstanding support of Harlem’s Fashion Row (HFR) as a sponsor at the recently held fifteenth annual HFR Fashion Show & Style Awards. With legendary fashion figures in attendance, Gap was honoured to bear witness once again to incredible collections and welcome in the next generation of exceptional Black and Latinx designers.Since 2019, Gap partnered with HFR on the shared commitment to amplify the work of designers of colour in the fashion industry. As one of

Recently, Saudi Arabia’s Fashion Commission and King Abdullah University of Science and Technology (KAUST) signed a MoU to study the possibility of setting up a local research centre within the university’s research and technology department to innovate sustainable solutions in textiles and fashion.Figure: Domestic and global companies and experts will work with the centre.The MoU signed by the commission with the University for Joint Cooperation in harnessing technology and scientific research,

As excitement builds for the US Open in New York later this month, brands are pulling out all the stops.Sustainable-fashion designerRothy’s Inc.is launching a tennis-inspired collection made from approximately 72,000Evian water bottles collected at last year’s tournament. Two types of sneakers, a cap, a visor and three bags will be available online and at its New York Citystores beginning Tuesday, with prices ranging from $75 to $495.Figure: A collected symbolic photo.Evian, a division of France

Leading European fashion brand for young women Only has forayed into athleisure clothing with the launch of a new category called Only Play. With a strong combination of training and leisure, Only Play offers supreme functionality, great quality and feminine details that are combined in a powerful mix of the latest fashion and sportswear trends.Pegged as a one stop shop for all things comfort and fashion, the category offers an amalgamation of pieces that span sportswear and casualwear. Technica

Viscose fabric is one of the world’s most well-known textiles because it is both durable and soft to the touch. The fact that viscose is a renewable and fully biodegradable alternative to acrylic, nylon, polyester, and other petroleum-based synthetic fabrics, which can sit in landfills for decades, explains its popularity.Viscose-rayon is also becoming a more popular choice for designers, and demand for it as a sustainable fashion fabric is growing. Sustainable fashion refers to clothing that is

The Duke and Duchess of CambridgeThe Duke and Duchess of Cambridge have never exactly gone in for PDA, making Kate’s decision to pay tribute to her husband via her wedding bouquet especially memorable. Each flower in her posy – assembled by west London florist Shane Connolly – had a special meaning in accordance with the Victorian language of flowers (hyacinths for steady love, ivy for lasting fidelity), but the bride also carried sweet Williams in a nod to her partner. Also of note? The fact th

China Graduate Fashion Week joined hands with multinational AI company Heartdub along with other institutions to launch a special 3D fashion show – the East 3D Virtual Fashion Show. The theme of this special show was the ‘Zen of Circulation,’ and it featured various technological and oriental aesthetic elements via clothing and accessories.Heartdub extended the design of the visual identity of this fashion week, ‘Crystal’, to express the concept of ‘infinite circulation’ through a closed-loop ge