Fashion for Good launched its new Good Shop theme REBORN recently. REBORN dives into the brands that are trying to close the loop in fashion, creating apparel and footwear that is circular and reduces the need to use new resources.Figure:Fashion for Good launched its new Good Shop theme REBORN. Courtesy:Alina KrasievaThe new theme features brands such as FRANKIE Collective, reworked overstock that is transformed into highly desired sportswear, Silfir, unisex workwear that can be repaired for eve

Wrangler, a part of Kontoor Brands, Inc, has introduced the first denim apparel dyed with foam, an innovative technique that uses 100 per cent less water than conventionally-dyed denim. The global product launch of foam-dyed denim followed Wrangler's promise to discover and implement throughout its supply chain the most sustainable ways for dyeing denim.Pic: WranglerThe introduction of Indigood foam-dyed denim represents Wrangler’s continued commitment to using its global scale to advance th

The ninth edition of Flickstree Asian Designer Week (FADW) concluded its fashion event recently that combined runway fashion with business replete with networking meets and conclave. A brand owned by FIO Dot Global Pvt Ltd and supported by the Asian Fashion Design Council (AFDC), FADW FW'19 gave a 360-degree perspective to fashion from October 4-6.The event provided a comprehensive platform for creativity and business in the world of fashion as it hosted more than 40 designers who presented

British fashion label Victoria Beckham recently appointed Marie LeBlanc de Reynies as the new chief executive with immediate effect. Beginning her role at the former Spice Girl’s fashion brand and retailer in May 2018, she served as product director before being promoted to managing director of brand and product in May 2019. She will replace Paolo Riva.Pic: Victoria BeckhamThe company was without a chief executive since Riva departed in July due to personal reasons. It has been run by chairman R

The British Fashion Council (BFC) has unveiled its 2019 New Wave: Creatives - a list of 100 most innovative young creative talents from around the world. It includes trailblazers from multiple disciplines from artists, activists, casting agents, commentators, florists, hair & makeup artists, image makers, nail artists, set designers, stylists and writers.The New Wave: Creatives will be celebrated at The Fashion Awards 2019 on December 2 at the Royal Albert Hall in London.The list available o

Heritage denim brand Wrangler has collaborated with luxury ready-to-wear label Opening Ceremony on a Fall/Winter 2019 collection that revives the former's archival styles from the 1990s.The collection is titled "Value," recalling the big-box superstores where the styles of the collection were popular during the 1990s. At the time, Wrangler retailed in superstores where American consumers would buy their jeans, groceries and household items from the same place.Prevailing styles at t

Cloud9, a competitive video gaming organization with teams participating in the League of Legends, is launching its first-ever apparel collection in partnership with a gaming team for Puma. The esports brand joins a list of team partnerships for Puma, which includes Manchester City, Red Bull Racing, and more.According to Adam Petrick, the global director of brand and marketing at Puma, this partnership will further the brand’s stance as a global brand. “Tapping into the world of esports, and its

Net sales for Ascena Retail Group for Q4 of fiscal 2019 ending August 3, 2019, were $1,454 million compared to $1,520 million in Q4 of FY2018. Net sales reflected flat comparable sales for Q4 and unfavorable impact resulting from 53rd week recorded in prior fiscal year. Gross margin decreased to $789 million in Q4 compared to $882 million in year-ago period."We made pivotal changes in the back half of fiscal 2019 as we exited our Value Fashion segment to focus on our brands where we see the

PepsiCo is collaborating with Indian label HUEMN and launching a fashion collection today at the Lotus Make-up India Fashion Week (LMIFW) SS’20 organised by the Fashion Design Council of India (FDCI). All denim fabric used in the collection is made using recycled plastic, in line with the company’s 'Winning with Purpose' vision, which aims not to turn plastics into waste.Pic: HUEMNThe athleisure collection, created by designer duo Pranav Misra and Shyma Shetty, is an extension of part of

At the recent New York Fashion Week, Rihanna’s Savage x Fenty lingerie show was hands down the hottest event of the season. Not only was it an invitation-only concert with chart-topping artists such as Migos and Halsey performing, but the collection also presented a strong anti-Victoria's Secret message of body-inclusivity.The Vice President of Design for Savage X Fenty is none other than Fashion Institute of Technology's alumni, Melissa Battifarano, from the class of ’01. “It’s for ever